For Cole, his babysitter is his best friend. He has a rough time at school making friends, he has a rough time in life facing his fears, but with Bee — none of that matters. That is until she tries to use his innocent blood in an occult satanic ritual. From twists and turns to guts and gore, The Babysitter is a rollercoaster ride through the campy horror genre to the cliches of the 80’s teen drive-in flicks.
To play up this dynamic nature, we crafted a comprehensive digital/product art campaign that highlighted the horror, the Insta-famous cast as well as the demonic themes that underlined the plot. Through fright and fancy, the social strategy engaged fans of the cast, spurred the interest of horror movie audiences and conquered share-of-voice during the Halloween season.
For Cole, his babysitter is his best friend. He has a rough time at school making friends, he has a rough time in life facing his fears, but with Bee — none of that matters. That is until she tries to use his innocent blood in an occult satanic ritual. From twists and turns to guts and gore, The Babysitter is a rollercoaster ride through the campy horror genre to the cliches of the 80’s teen drive-in flicks.
To play up this dynamic nature, we crafted a comprehensive digital/product art campaign that highlighted the horror, the Insta-famous cast as well as the demonic themes that underlined the plot. Through fright and fancy, the social strategy engaged fans of the cast, spurred the interest of horror movie audiences and conquered share-of-voice during the Halloween season.
For Cole, his babysitter is his best friend. He has a rough time at school making friends, he has a rough time in life facing his fears, but with Bee — none of that matters. That is until she tries to use his innocent blood in an occult satanic ritual. From twists and turns to guts and gore, The Babysitter is a rollercoaster ride through the campy horror genre to the cliches of the 80’s teen drive-in flicks.
To play up this dynamic nature, we crafted a comprehensive digital/product art campaign that highlighted the horror, the Insta-famous cast as well as the demonic themes that underlined the plot. Through fright and fancy, the social strategy engaged fans of the cast, spurred the interest of horror movie audiences and conquered share-of-voice during the Halloween season.
For Cole, his babysitter is his best friend. He has a rough time at school making friends, he has a rough time in life facing his fears, but with Bee — none of that matters. That is until she tries to use his innocent blood in an occult satanic ritual. From twists and turns to guts and gore, The Babysitter is a rollercoaster ride through the campy horror genre to the cliches of the 80’s teen drive-in flicks.
To play up this dynamic nature, we crafted a comprehensive digital/product art campaign that highlighted the horror, the Insta-famous cast as well as the demonic themes that underlined the plot. Through fright and fancy, the social strategy engaged fans of the cast, spurred the interest of horror movie audiences and conquered share-of-voice during the Halloween season.